Press Mentions

Over the years, Wilfreds has been covered by local and national press — from sweet shop nostalgia and the story behind the name, to our decision to close our physical shops and move fully online. Here's the coverage, in full.

• "Wilfreds: The Cambridge Sweet Shop Named After Owner’s Grandson"
  Cambridge News – Oct 2023
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• "Sweet Impact: Wilfreds on Social Purpose and Family"
  Virtue Impact – Nov 2023
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• "Iconic Cambridge Sweet Shop Closing Down"
  Cambridge News – Jan 2024
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• "Wilfreds to Close Stratford Store"
  Stratford Herald – Feb 2024
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• "End of an Era as Stratford Sweet Shop Closes Its Doors"
  Stratford Herald – Mar 2024
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• "The Bitter Side of Sweet Retail"
  Varsity – May 2024
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• Stratford District Council Business Support
  Stratford.gov.uk – Jan 2024
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